The End Is Nigh!

I know there’s at least one person out there actually reading these posts and the stuff I’ve been pushing out here about my time as part of a ratings family has been uneven in its release. Honestly, it was uneven when I was writing it and more so when I was actually clicking the box. I think I’ve only got 2 left after this one. From football / election season, it’s interesting to look back.

November 11, 2016

I ran for cover since the last time I wrote something for this. It was election season. It was such an acidic, nasty and overpowering beast of a race that I just couldn’t watch. If I was watching something, it was an on demand show where I could hide from the commercials. I attempted to watch some football, but the commercials that bombarded me approximately every 3rd play were horrific. I turned away.

Along those lines there have been any number of news articles lately about how the ratings are way, way down for the NFL this year. The NFL regularly draws big numbers, but not so much this year. Guess what? Part of that is me. Most people say that, but this time it’s actually kind of true. I’ve tuned out. I couldn’t stand the political stuff grating on my last nerve after long days. The games themselves have become slow, angry affairs where grown men argue like children in the playground. Multi-millionaire players dance and flash finger symbols and whatever else after every play. EVERY PLAY. How about be a professional and just play the next play. Don’t dance. Don’t gesticulate or gyrate. Nobody gives a flaming bag of dog shit that you made your 53rd tackle of the season. Do you job and shut up. Nobody working double shifts wants to hear how a 6 year 48 million dollar contract wasn’t enough and you had to do right by your family. Shut UP.

The NFL also suffers from the old contracts it’s got with television stations. I say this because it was another reason I turned the games off. I was watching a team that I like and don’t get to see very often. They were winning. Rather than letting the game play out somebody decided to go to a game that was tied and likely to head to overtime. More competitive, more exciting. I was angry that I wouldn’t get to see my favorite team, but a more exciting game would be good. Fine. The teams were in the same conference and one of them was likely to end up in the playoffs against my favs so worth a look.

THEN THEY STOPPED PLAYING THAT BROADCAST JUST BEFORE THE POTENTIAL FINAL SCORE BECAUSE THEY HAD TO SHOW THE LOCAL TEAM THAT CAN’T WIN A DAMN THING AND COULDN’T BEAT A SOLID HIGH SCHOOL TEAM.

Needless to say, I was somewhat upset. I simply shut it off and walked away. My voice actually counted this time though. At least a little.

Along those lines, this is supposed to be a secret. Secret so that our family is not unduly influenced in any way about what we watch or how we interact with sponsors. Well, if everything about this is supposed to be a secret – why would Nielsen plaster their name all over the remote controls they left here? Like it’s a brand somebody would shop for. I ask this because it’s difficult enough trying to get the data put into the little box on the TV when we have guests without arousing suspicion about what we’re doing. I have some very clever friends. Nobody has to be clever when they are over for an evening, pick up the remote and say, “Huh, Nielsen. So you’re doing the TV ratings thing, right?”

So much for secret.

I’m supposed to let the company know when somebody knows, but I have become suspect of this whole ratings thing. It has become something that is so routine now as to be defaulted to where it was when we turned the TV on, no matter who is here or what’s going on. My ID has become the one that gets left on when my wife walks away and doesn’t want to change the music channel we listen to. I’ll have taken the kiddo out to the dojo and will come back 2 hours later – but my ID is still the only one logged in. I hit the button and it’s all logged, even though I wasn’t actually here. Suspect at best. Flat out skeptical most of the time.

We’re coming up on the end of our promotional (free) time for the TV channels that we have. It’s actually the only reason we have TV beyond what we can stream from the internet or Netflix. It will be interesting to see what happens once that changes.

Incredible(s)

I went back and searched to see if I had mentioned anything about The Incredibles before and it turns out I hadn’t. I should have mentioned it because it is easily my favorite Pixar movie.

I relate to Mr. Incredible WAY too much. No, I’m not a super, but I totally see myself sitting in the cubicle at the insurance company (been there, done that). I see the exhausted parent parts and could just watch a well written movie about nothing more than parenting as a super.

I can’t say I’m usually excited by “Part II” of any franchise really. It didn’t feel like a great idea to make another movie with the family, even if Jack-Jack would be hilarious. I could be wrong. IF you haven’t had the chance, go and check out the trailer. It looks like this might be a sequel that will work.

The Winter Olympics

That’s it. They’re done. No more Olympics. We’re done for another couple of years. Did you watch? Did you catch highlights? Did you just look for the medal count on a web site someplace?

I will admit that I watched an exceptionally small amount of Olympic coverage. There were a number of things going on in my life and television just wasn’t on the list of things to do – no matter what the athletes or teams were doing. I’ve been scanning headlines and one that jumped out at me was about NBC. The network is claiming that they’ve made money, but that viewership is down yet again.

At this point I’ve got to believe they’re down to like just the ski teams moms and that guy named Murray that really wants to talk to you about curling brooms the way they report it. I’m not buying it. They were quiet upset about viewership when I was clicking the ratings box back in 2016. Here’s another of my writings from my Nielsen time:

August 22, 2016

I keep thinking it’s been longer since I’ve written here last. It’s been a little less than a month. I couldn’t keep away from this one though. I hope the ‘permanent link’ works.

Did Millennials Ruin The Olympics?

The title about millennials wrecking the ratings? How about the broadcast being something I can’t be bothered with? It’s worse than the NFL when it comes to commercials and over-killing the ‘feel good’ story of whatever athlete was coming up next.

Look, I get it. The Olympics are supposed to be the pinnacle of athletic achievement. Once you wade through all the cheaters and poorly behaved morons there are some really wonderful stories out there. There were some amazing things accomplished this year. I read the news articles, watched the highlights and only tuned in a handful of times. I don’t care about Spain’s beach volleyball team. I’m sorry, I don’t. I’m not going to watch them play against Abiza or whatever country has a qualified team.

So – I took my ratings and watched something else. I’m at the top end of that rating category, but still in it. I just wasn’t moved to watch 900 hours of program. When I did take some time and sit in front of the mind sucking machine – I generally watched something that didn’t challenge me (and then I ended up falling asleep most times because 5 am gets here early). There was no way I was staying up until midnight all week to see the results of a 30 second competition that I could catch any important highlights of the next day.

I know there are likely advertisers and tv people out there that want to know *why* I wasn’t interested. I’m not sure I can put a finger on it exactly. I just wasn’t interested. I didn’t tune in. Ratings were down 20% compared to the last Olympics – and I suspect the next games will have even worse ratings… but I won’t be part of the ratings “officially” then as I’ll be past the end of the time I can be a Nielsen Family.

Click away!

I am actually really glad I don’t have any monitoring equipment hooked up to the computers any more. I suspect I’m still “lost” as far as tracking and being tracked goes, but that little thing seems to help.

July 31, 2016
I’ve picked out a show that I like and I’ve made an effort to see it “live” rather than recorded. I really enjoy Killjoys. It’s fast paced and has interesting characters. They’re working on building up a long term story arc. I’m interested in where it goes.
I’m genuinely hopeful this will have an effect on programming. I’m not sure how much my little contribution will help, but I’m hopeful. I can say that having the rating box connected to my TV has made me more cognizant of tracking shows and when they’re on. There aren’t many things on TV I like, so I really want the ones I like to survive. I’ve also specifically stayed away from things I think are terrible. Even if I’m interested I won’t go and watch them if I don’t want them to get any kind of bump on the ratings. I know the monitoring is working. I know this because we switched my daughter over to her own computer. When we did this we didn’t think to notify the Nielsen people. See, there’s also a little tracking thing that’s plugged into our computer so they can tell if we watch something on a network then go run to an advertiser site we just saw. Well, my daughter spends a fair amount of time on the computer – and when she wasn’t clicking the little computer check box and signing in all the time like she was before, they noticed. They called and asked what was up. Then they set up an appointment and came over to install the same little tracker thing on my daughter’s new system.
I’m thinking about it now and I’m not sure if I’m amazed or horrified at this technology. You’re not clicking away like you used to. We’re coming to your house to check on you. That sounds like 1984 (the book – not the year).
This is one of those incremental shifts. You don’t really notice or worry until one day you’re so far down the road that when you look back you’re not entirely certain how you’ve arrived at your current location. When our promotional TV subscription ends, I wonder if we’ll actually shut it off.

Cold Enough for Television

It’s cold enough outside right now that staying in and doing NOTHING other than staying warm and watching TV sounds like a great idea. It’s been a while since my last installment of my “big secret” posts.

May 13, 2016

Friday the 13th! Lucky for me – I had some free time. I’ve got friends coming over again tonight and you know what? I’m totally not adding them in on the rating box thing. It’s a pain and then they ask questions about it. I have clever friends – I suspect they’ve got an idea of what’s going on but are polite enough to not ask.

I’m also trying to remember the terminology when you’re aware of the results being studied during scientific experiments… because that’s totally the case here. We’re all aware of the fact that people are looking at what we watch and don’t watch. It skews the data. Can’t be helped. We’re aware of the study, therefore the study is changed.

It’s also interesting that as we get further from the “new” feeling of the ratings thing that we seem to be reverting to our old habits and watching less and less television. We put music up (streaming via our smart TV) and then we just let it go. Sometimes even when I go out and leave it running my wife won’t actually be listening, but will just absentmindedly hit the ‘refresh’ button whenever she walks past. I’m not in the house and still contributing to the ratings. I wonder how much they account for that.

I also can’t wait to be able to publish this stuff. Keeping a secret this long is difficult.

Bright

In a rare moment of timeliness I’ve actually had the opportunity to watch “Bright”, the new film from Netflix. It was released yesterday (December 22, 2017). I watched at home with a couple of close friends. I think that’s the most telling thing ~ this is a movie production with a number of well known Hollywood actors that I didn’t go to the theater to see when it opened, I went to the couch. Best seat I’ve had for a new movie in a while. That was a good thing because this movie felt like it was longer than the listed two hours it was supposed to be.

Spoilers ahead ~

I thought it was a very interesting choice by the storytellers to just dump us into a modern day society where elves and orcs simply live. There was no long text explanation about why or when this happened. There was no “this is when things changed”, it was simply the way things are. Interesting, but maybe not the best choice. I get it, you can’t do a LOTR thing where you’ve got 6 hours of movie… OH, wait. It’s Netflix, so yes that totally could have been done. Netflix routinely posts entire seasons of shows all at once. People then watch when and where they can. I hear some folks out there, “but this is a movie…” and I will counter that with the abomination that was a string of special effects and made up romances supposedly based on The Hobbit. Those three awful things are one film. As much as I dislike the result, the example stands. Netflix and the storytellers could have really expanded this world and given a deep, rich background that wouldn’t leave people looking at light up milk bath trees and thinking “what?”.

I will actually compare this to a role playing game / series of novels from the 90s – Shadowrun. Shadowrun did the world building behind the change. They brought magic and magical races into the world and then shook society up to make the changes in the world understandable. In Bright ‘Elves run the world’ really felt like a cosmetic application that allowed for comparison to how “gritty” the part of the story we’re dealing with really is. In Shadowrun Native Americans gain power based on how the world changed. It’s explained in terms relative to the story. It mattered and followed through. Bright felt like they wanted to paint over a things as they are today with a makeup brush and say “it’s allegory” without explaining what happened to bring us there. Telling me you’ve got 2,000 years of history isn’t the same as making me believe it in the story without being told. We never learn anything about the background that makes a “prophecy” believable in this context.

On to that portion of our program. OF course Will Smith was capable of picking up the wand with his bare hand and not blowing up. Saw that coming all the way. That’s why we’re riding with these guys. OF course they were going to win, there was very little doubt of that.

I will say I didn’t see the resurrection of the orc coming. I thought it would have been really interesting if they’d just let him die and deal with the results of that. OF course that would have meant a movie that went a very different direction and that’s never where we were headed. Now ANY future show or movie in this franchise will be required to deal with the idea that people who were dead can be made NOT dead by waving the magic stick around – even if the person waving the stick has only a “new recruit” level of training. The cost looked totally survivable, although that was tossed directly into the “obscure character death” category so we didn’t need to deal with what that meant in this world.

The other thing that bothered me was a standard thing with films. It’s so standard that I’ve actually taken to trying to avoid watching movie trailers altogether. I used to love to see what was coming out. Now all those trailers do is spoil all the best parts of any movie. The same was totally true for this film. I saw all the best parts in the previews. That was the most disappointing part of it all. Not only was the story predictable, but the best and funniest moments were all shown before I started watching. There were really funny parts that still landed in context, but I knew they were coming.

All of this might sound really negative, but I did actually enjoy watching the film. I don’t think I’m rushing back to watch it again but I will be interested to see how this all plays out ~ will there be more from this world? Go, check out some urban fantasy and see if you think this will be the next trendy thing in film or if it will just die and go away… and maybe be brought back by magic wand.

SPOILERS! SPOILERS! SPOILERS!

I guess what I’m trying to say is, don’t read further if you’d like to avoid spoilers for the movie Star Wars The Last Jedi.

You’ve been warned.

As I move through all the comments I have on this movie please keep in mind that I really enjoyed this movie. It’s a good film. There are issues, there is no perfect film. I still found myself excited and filled with anticipation. I will admit it might be nostalgia that works for me when the music starts and the letters start to scroll up the screen. It won’t ever match the first time a star destroyer thundered over my head and into the top of the frame – how could it? The visuals and the music were as amazing as they were expected to be. The ships, the worlds, the creatures and the outfits are always the best. I was not disappointed in any of that.

The biggest thing that bothered me was bad casting. Not the main characters, the secondary characters. Give me more folks like Kelly Marie Tran. Please. We don’t need big name people in secondary roles. I would have loved any unknown woman leading the rebel fleet but I was pushed out of my suspension of disbelief and right out of the flow of the movie when I first saw Laura Dern. She’s a fantastic actor. Love her stuff – great in October Sky, really liked her Jurassic Park role. It took me another third of the movie to remember who she was and where else I’d seen her and that just broke the flow of the story completely. The only thing worse than that? Benicio del Toro. I hate that he’s in there. I do not like his work at all – never have. I recognized him right away, so less distracting on that front but just aggravated me every time he was on the screen. His character wasn’t meant to be likable, but putting him in that role made me wish some officer channeled Vader and altered the deal… with a blaster. Get out of Star Wars you giant distractions!

Stuff that other fans freaked out over. Snoke. He was what I would call a standard Sith let down. I haven’t seen a Sith since Vader that was worth a damn. They die in short order every time. I have no idea why people expected anything else. It was a sneaky, deceptive way that he was killed and that was cool. Where an outright fight would be lost, deception took the day. Moving on from that ~ Rey’s parents. This movie supposedly answers that. I disagree. We just said how sneaky Kylo Ren was, why would you believe that he would tell Rey the truth? He’s a lying liar who lies – manipulate to get what you want, rage when you don’t get it. I am fine with the “reveal” that really wasn’t. Didn’t matter to me. A lot of other things mattered more.

I love that Yoda was back in this film. It made me smile. I missed him as much as me missed “young Skywalker”.

Skywalker. I could see the tie backs to the other movies. I was waiting for Luke to pull an Obi-wan on Ben Solo. He did, but in a far better way than I expected him to. That was really well done. Loved it. Punched me in the feelings when he simply said, “where’s Han?” and then the movie cut away. The film makers let you do the emotional work on that one.

I didn’t like that Leia used the force to save herself. I would have been fine with her not surviving the bridge blast. It’s terrible, but that’s how war goes. It would have given a certain amount of realism to their battle. There’s real danger to the main characters. Now I don’t know what they’ll do, but I’m thinking it won’t be a satisfying story reason for not being on screen again.

And that leads me to another thing about this movie. For as much as I loved it, the feeling was certainly bittersweet. No more Luke. No more Han. Yes, they’re going back in time to show us who he was before all the Star Wars stuff, but it’s not the same. No more Leia. No more Vader. We’ve got BB-8 rather than R2-D2. It’s a marker that shows an ending point to things from my youth. Perhaps, like Luke I make a choice to move on without the Jedi. I’m sure that Disney will wring out the franchise for everything they can, but I’ll certainly have to wait and see if I go back for more in the theater. As much as anything else, this really felt like an ending for me. A good ending, but and ending none the less. I hope there’s a kid out there right now looking for a Poe Dameron action figure flying an X-wing around. I hope that generation can come back in 40 years and still enjoy this story.

Bad Ball

The football season this year is not exactly making for “must see TV”. I’m struggling to put a finger on exactly why this season totally stinks, but there you have it. It’s dull. I HATE the celebrations. They could be a topic unto themselves, but this is definitely one of those cases where the ‘less is more’ rule applies. I know the “No Fun League” brought them back because people thought outlawing the touchdown celebration was draconian but we were better off without them. It’s difficult enough to get through and average play and not have some idiot showboating that he did his job – frequently to the detriment of actually finishing the play.

Along those lines, here’s the next installment of what I wrote about my time as a Neilsen family. It flashes back to other writing I did about television. It’s almost like that part in Deadpool where there’s a fourth wall break inside a fourth wall break (that’s like 16 walls!), but not actually like that at all.

February 7, 2016

So, the ‘big game’ is on and I’m contributing to the ratings (even if I’m only half watching it). While it’s on I’ve been searching an archive for something I wrote in the past and came across something very interesting. Apparently we’d been given the opportunity to fill out a paper survey for Nielsen way back in 2009. Here’s what I wrote about it at the time:

July 6th, 2009
How average are you?
02:23 pm
We are apparently average (or lucky?) enough to join the ratings system. Yup, that’s right – it’s the Nielsen Ratings system for July Sweeps. Yipee(ish).

I’ve discovered a few things in this process.

First, while the folks at Nielsen DO apparently have electronic devices for monitoring this kind of thing – they still use a little paper booklet for millions of families. Yeah, you read it right – little paper books. Here’s there statement:

“Diaries continue to be a valuable instrument in our measurement toolbox, and are used to collect viewing information from sample homes in almost every television market in the United States. Each year we process approximately 2 million paper diaries from households across the country for the months of November, February, May and July — also known as the “sweeps” rating periods. ”

Second – the depths of my laziness know no bounds. I can honestly say that the simple fact that I’d have to write it down has kept me away from channel clicking when I might have otherwise. Totally not working the way it’s supposed to for ratings, but there you have it. I’m addicted to the TV, but having to do even the tiniest bit of work to get there and I’m completely put off. How’s that for lazy?

My last observation is actually about the amount of TV that actually gets watched at our house. Not much is the short answer (and it’s almost all me). Since we started this last Thursday we’ve totalled approximately 3 hours of TV time, most of that taken up by a movie that lists it’s running time at well over 2 hrs. Don’t get me wrong, the kiddo has watched a movie on DVD and we listen to our 24 hour digital music channel via the cable, but we haven’t really watched anything “on tv”. I looked at the listings over the next couple of days, but really haven’t seen anything world shaking. I’ll probably try to catch the premier of Warehouse 13 (despite the fact that it’s on the syphilis channel) but we might not be home until around the time it comes on. We have lives outside the box – so if we get there, we get there, if we don’t, we don’t.

Have you ever been lucky enough to be picked?
How much TV do you watch on average?

Interesting to see what has changed and what hasn’t in those intervening years.

Back To TV

Having the chance over the holiday weekend to sit and relax a little also gave an opportunity to watch some television. I realized that I just don’t watch that many shows on a regular basis and what I do watch is generally inconsistent but heavily influenced by my friends and those in my social circles.

Here’s one of the moments that I’ve been wanting to share since it happened. I really, really wanted to shut the person in question down, but wouldn’t trade influence for showing off.

December 14, 2015

It’s funny to me that I had just about moved past the annoyance phase and not given much thought to the ratings box attached to the TV when it cropped up in conversation someplace else.

I didn’t give up my secret, but it was horribly tempting. I was sitting in a meeting with a relatively large number of folks in attendance. The topic of discussion (that was not directly related to the meeting but that was happening anyway, in the middle of the rest of the meeting) moved to upcoming television programs and when they were scheduled. People began to debate various aspects of these shows and their relative value when one particularly waspish lady declared, “What difference does it make? Nobody here is a Nielssen family…”

I was sorely tempted to shut her down very publicly, but other people jumped on her declaration and gave me time to consider my desire and quash that flame. That is likely for the best because then I’d have to explain myself and I really had no desire to get dragged through the ashes of that discussion.

Assumptions like that in a crowd are not a great idea. You really don’t know – well, at least you don’t if the person in question can actually keep that secret.

2049 – Special Screening

I don’t miss many Watch The Skies meetings. Getting together with my friends, spending time debating a novel we’ve read and dishing on all the latest we’ve found out about our collective interests always makes me feel better.

I was unable to attend the meeting this month. I was disappointed because we were lined up to do something we hadn’t done before, namely discuss a novel AND the movie(s) that accompanied the novel. Blade Runner was a fantastic pick for this – and I wasn’t going to be there.

I reigned in my disappointment when I found a monumental bit of coincidental timing. I was going to be out of state at a conference for work. The software company putting on this conference also happens to be the same company that makes and supports the software that many film makers use for their CG special effects shots. There was going to be a special showing of Blade Runner 2049 with a warm up talk given by the lead special effects director on the exact same night that I would have been at the meeting back home. I may have squeed a little – but it was very manly.

When that night came around I was in line for the “overflow” folks. I couldn’t get one of the few reserved seats much to my dismay. I had to stand in line and hope. Hope can be cruel. I was the next person in line to get in when they cut the line off. I was literally next up and they said “nope”. So I didn’t get to listen to the effects director then watch the show.

What I did get to do was be first in for the second run the next night. The director couldn’t be there to speak again, but I did get to see Blade Runner 2049 in the room they had set up for the showing. Then I got to go to the special “after party” set up the conference had lined up at one of the restaurants where we were staying.

I could see her in that version of LA.

I really enjoyed watching the film. It would have been an awful lot more fun to have had all my friends there to break it down with and discuss all the finer points. The party afterward had some fun aspects. All in all it was a very memorable way to “miss a meeting”. I look forward to sitting down and chatting about the finer points of the whole thing at a later date.

Until then, I will stick with being inspired by peeks behind the scenes.